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Rating a Taobao or Tmall Seller and Item

After receiving your item from Taobao, you may want to rate a seller for their product and customer service. This guide will show you how to rate both Taobao and Tmall sellers, depending on how happy you are with the product and their customer service.

From your My Taobao pane, you can see the number of items which are ready for you to rate and comment on. Tap on the "Yet to comment" button to see all the items available for you to rate.

See items available to rate in Taobao app

Rating a Taobao item and seller

To rate and comment on a Taobao item, tap on the Rate button, as shown in the picture below.

Rate and comment Taobao item

You will then be taken to the rating and commenting screen. The three flowers stands for Positive, Neutral and Negative rating respectively. Tap on the flower corresponding to your rating of the item. By default, a positive rating is selected.

Rate Taobao item

You can input or copy and paste any additional comments for the item or the seller here. You can also choose to leave it blank. Sample words and phrases for commenting on an item or the seller can be found here.

Contact Seller for item Enquiry

You can also upload pictures from your photo gallery or take a picture to upload by tapping here. A panel with more options will pop up.

Upload picture for Taobao item

Tap on the icon marked 'a' in the picture below to use your device camera and take a picture to upload, tap on the icon marked 'b' in the picture below to open your photo gallery and upload a picture, and 'c' to cancel upload.

Take or Upload photo from gallery about item

You can also take a video to upload by tapping here.

Upload video for Taobao item

You can start or stop the video by tapping on this button.

Upload video for Taobao item

You have to record a minimum of 2 seconds to be able to upload the video. The maximum time you can record a video is 15 seconds. Tap on the icon marked 'a' in the picture below to preview your video, tap on the icon marked 'b' in the picture below to delete your video, and 'c' to go to the next step in uploading the video. The 'Next Step' button will only appear after you have recorded something. Tap on the 'Next step' button to continue uploading your video.

Various Taobao video options

Here on the next screen you will find even more options to customize your video before you upload it. Tap on the icon marked 'a' in the picture below to edit your video, tap on the icon marked 'b' to add music your video, 'c' to add special effects to your video, 'd' to add filter lens your video and 'e' to add a cover to your video. Once you are satisfied with your video, tap on the 'Complete button' pointed to by the arrow to confirm adding your video to your rating and comment.

Complete upload of Taobao video to comment

Lastly, you can rate the Taobao seller over 5 stars. Give up to a maximum of 5 stars for seller's description of item (is item as described?) in 'a', speed of delivery within China provinces (did seller send out items quickly or was slow) in 'b' and seller service and attitude (is seller polite and helpful) in 'c'. Remember every rating you give affects the seller!

Taobao item and seller rating

Once you are done with rating and commenting, tap on 'Submit' button as shown in the picture below to post your valuable rating and comment!

Taobao submit item and seller rating and comment

Rating a Tmall item and seller

Rating and commenting on a Tmall item is very similar to Taobao, with only a few differences. To rate a Tmall item and seller, tap on the Rate button, as shown in the picture below.

Rate and comment Tmall item

For Tmall seller and items, there is no Positive, Neutral and Negative review, but you will be asked to rate the item and seller similarly. The top 5 stars rating is product description accuracy, as shown in the picture below. The default rating is 5 stars, meaning very accurate.

Tmall item description accuracy rating

This pane of rates may or may not exist depending on what item you are buying. Some Tmall items do not have additional ratings. In this case, the rating is for 'Fits into phone', 'Reliability of use' and 'Does not change color'.

Tmall item additional rating

The next pane is very similar to Taobao item rating. Tab on 'a' to comment, or copy and paste a phrase from our sample comment words and phrases, 'b' to upload a picture from your photo gallery or camera, and 'c' to upload a video.

Tmall item seller comment

The final two ratings are for speed of delivery within China provinces (did seller send out items quickly or was slow) in 'a' and seller service and attitude (is seller polite and helpful) in 'b'.

Tmall item seller rating

Once you are done with rating and commenting, tap on 'Submit' button as shown in the picture below to post your valuable rating and comment!

Tmall submit item and seller rating and comment

Last but not least, remember that your rating and comment on an item and seller is valuable. Most Taobao sellers tend to value their ratings, and can take it personally if you give them a bad rating, especially one for no good reason. Most sellers prefer you message them privately to inform them about problems instead of giving a bad rating, since it will decrease their overall rating and lead to loss of reputation and sales.

By default, if you choose not to rate an item in 30 days, the item will automatically be given a positive 5 stars review in all categories.